This is a wonderfully creative project from Snask, a design agency in Stockholm, Sweden. They were approached by the Washington Post newspaper to create editorial images for a readers favorite’s issue. The general brief was that they required something fun and tactile.
We decided to make the cover and the editorial images entirely by hand. We wanted to capture the essence of every category (Eating, Drinking, Music & Arts for example) in the design and illustration of each letter of the word “Favorites” by creating fun, unique and physical icons that would reflect the characteristics of each topic, all in different materials.
For example, choosing a clean, stylish Art Deco typeface made from glass to create the essence of a fancy cocktail for the topic “Drinking.” The materials used was everything from plywood and concrete to clay and real neon light.
See more at snask.com